Mystery Shoppers Management is a solution developed by Arowana for one of the world’s leading real estate company. This Real Estate Company invests and develops properties, provides property management services and engages in hospitality services.
This Real Estate Company which is also a Master developer, had developed Malls which were rented out to boutique outfits. With time the shop owners started facing maintenance issues which were reported to the Developer. The Developer then felt the need to develop a system which will manage all customer concerns thereby improving customer (shopper) satisfaction.
Arowana was called on to conduct a study, and develop a tracking system that will help the developer in effectively addressing all reported issues in a time bound manner. The Developers appointed staff would pose as shoppers (mystery shoppers) who would look out for possible issues with a view to rectify the situation in its nascent stage. They also would log in issues and see to it that the issues were getting rectified. This also helped the shoppers experience an ambience that would make them return to the mall repeatedly.
These shopping malls were truly world class, where even celebrities come to shop. The outlets were unique, globally well known brands which needed to maintain a certain class and reputation when it came to customer experience.
The Solution termed as “Mystery Shopper Management” system provided a mechanism for organizing, maintaining, and tracking the resolution of issues that cannot be resolved at the individual level at the retailers level. The approach consists of issue control mechanisms and a well-defined process that helps in identifying, addressing, and prioritizing issues in centralized and secure manner.
- Online Shopper Registration and profile management.
- Create/ Amend Observations (Issues)
- Facility for Admin to moderate submitted observations
- Workflow functionality to channelize the observation between Agent (Shopper), Moderators and Department (Resolution owner)
- Resolution Tracking and Reporting.
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